We're experts in telling stories and creating content marketing opportunities for our clients. Opportunities which get customers closer to your brand time and time again.
Like the time we got movie star Keanu Reeves to visit Norton's factory for a tour, achieving social media overload, and national press.
Or, when we directed a content marketing website for Carole Nash, which has become one of the most viewed motorcycle websites in the UK.
That's just two examples of the many projects we're really proud of.
SOME OF OUR WORK
We can't show everything, but here's a starter for ten.
Norton V4 global launch
When Norton wanted to change brand perception from being a classic motorcycle builder to taking on the world's best with a V4 superbike, they called us. We developed a multi-channel content strategy campaign which included four teaser videos to launch the V4 RR. The films have had more than half a million views on Norton's Facebook channel, so far. The limited-edition bikes sold out within weeks of the video launch.
Insurance has a problem, customers only need to engage when they want a quote, or make a change to a policy. Working for Bennetts, first as staff and later as consultants, together we embarked on a massive content marketing journey which involved launching a content website from scratch. Bike Social is now the third biggest motorcycle website in the UK.
Barbour wanted to celebrate the new Barbour International Steve McQueen collection. As well as assisting with press on an event, our own Marc Potter wrote a selection of blogs to appear on Barbour's website celebrating Steve McQueen and his achievements at the 1964 International Six Day Trial, and launching the new season collection.
Carole Nash Insidebikes
Insidebikes is the motorcycle content marketing arm of famed motorcycle insurance provider Carole Nash.
We took on content strategy and delivery for Insidebikes from May 2017, and traffic is doubling month-on-month, engagement is up, and more customers are coming to Carole Nash.